When it comes to design, Ferrano prioritizes function, form, and heritage. The BlendExpress BE51 reflects these principles with its smooth surfaces, elegant curves, and slim profile. The use of high-quality moulds for the body ensures a premium look and feel.
One of the standout features of the BlendExpress BE51 is its versatility. The pulse mode extends the machine's range, allowing users to achieve the desired consistency for their blends. Additionally, the blender is equipped with suction cup feet, providing stability and reducing vibration during operation.
Not only is the BlendExpress BE51 visually appealing, but it is also easy to clean. The smooth surfaces make wiping down the blender a breeze, ensuring a hassle-free experience after each use.
In a departure from the norm, Ferrano opted for a classic painted finish using high-quality gloss paint instead of the ubiquitous colored plastic found in many household appliances. This choice adds a touch of sophistication to the design, aligning with the brand's commitment to heritage.
The BlendExpress BE51 comes with a range of accessories that further enhance its functionality. The included bottles are designed for seamless blending and drinking, making it convenient for on-the-go lifestyles. Each family member can have their own bottle, allowing for personalized blends.
The BlendExpress BE51 project began in March 2014 and entered production around August 2015. It was developed through a collaborative effort between the Ferrano office in Singapore and their design supplier and production partner in China.
Overcoming the challenges of a saturated market, Ferrano managed to create a personal blender that stands out in terms of quality and aesthetics while remaining competitive in terms of price. The BlendExpress BE51 is a testament to the brand's commitment to innovation and excellence.
The BlendExpress BE51 has received recognition for its outstanding design. It was awarded the Silver A' Design Award in the Home Appliances category in 2016. This prestigious accolade is a testament to the blender's exceptional craftsmanship, technical characteristics, and artistic skill.
Ferrano BlendExpress BE51 is not just a blender; it is a lifestyle companion that caters to the needs of modern individuals. With its blend of functionality, style, and convenience, it is the perfect choice for those seeking healthier living made easy.
Project Designers: Philippe Holthuizen
Image Credits: Philippe Holthuizen
Project Team Members: Philippe Holthuizen
Project Name: BlendExpress
Project Client: Philippe Holthuizen